What unique advantages are provided by your hospice? Can you “sell” it? Are the benefits clear? What about your online presence? Do you have one? The competition can be stiff. Do you know how to proactively market your services to potential patients? This webinar will help you with these questions and explain how to boldly promote your service benefits.

AFTER THIS WEBINAR YOU’LL BE ABLE TO:

• Understand the brand elements that help people choose/accept hospice care
• Confidently advocate for direct-to-consumer campaigns
• Use success stories from your organization that resonate
• Help potential patients overcome common misperceptions and false beliefs about hospice
• Establish a deliberate capture-and-share process for client reviews to improve your online reputation

WEBINAR DETAILS: The average time spent on hospice service is still woefully short of the potential support our patients deserve – which we know we can provide. But first, potential patients have to know about your agency and be willing to engage. This is a marketing problem. Join this informative program to learn how to take bold steps to clarify and demonstrate hospice benefits, so patients come on service sooner and for longer.

THIS WEBINAR WILL BENEFIT THE FOLLOWING AGENCIES: Hospice

WHO SHOULD ATTEND? This informative session will benefit hospice owners/CEOs, marketers, business development managers, and communication/social media managers.

TAKE-AWAY TOOLKIT

• Training log
• PDF of slides and speaker’s contact info for follow-up questions
• Attendance certificate provided

DON’T MISS THESE RELATED WEBINARS!

Length-of-Stay Approaches & Issues on Wednesday, February 19, 2025 

The Seven Pillars of Hospice Growth on Tuesday, July 1, 2025

Developing a Professional Hospice Sales Model on Thursday, September 4, 2025

NOTE: All materials are subject to copyright. Transmission, retransmission, or republishing of any webinar to other agencies or those not employed by your agency is prohibited. Print materials may be copied for eligible participants only.

MEET THE PRESENTER: Brad Brewer, LegacyKept

Brad Brewer is a dynamic speaker, corporate trainer, and author. His social enterprise, LegacyKept, strengthens personal and professional relationships and helps people turn their life story into a keepsake book. Brad has 25 years of leadership experience in higher education, start-ups, nonprofits, and national foundations, He holds a bachelor's degree in Communication Studies and Leadership from Christopher Newport University and an MBA from William & Mary.

REGISTRATION FEE:     Member- $159          Non-Member- $229

There are no cancellations or refunds.

CLICK HERE to register